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Online dating services are booming businesses, and the boomers who are joining them are doing so in big numbers.People aged 50 and older represent 25 percent of membership on the popular dating site -- a 45 percent jump in the last five years, a spokesman said.
There have been a rash of complaints against online dating sites, according to the Better Business Bureau.And there is a class action lawsuit pending in the U. District Court that claims more than 60 percent of the profiles on are fraudulent -- something spokesman Matthew Traub calls an "unfounded allegation in a money-seeking litigation." Then there is another, perhaps darker, side to the consumer complaints: People reporting that they were bilked out of money by those they connected with through an online dating site.The Better Business Bureau listed online dating sites among its top 10 scams for 2011, and one consumer advocacy group says its members have lost millions from online dating scams.Is it a case of looking for love in all of the wrong places, or just a few bad apples in an otherwise happy bushel?Truth is, many boomers often reach their 50s and older and find themselves uncoupled, either through death or divorce; they don't know where to turn.Many haven't been on the dating scene for decades and, feeling lonely and vulnerable, turn to their nearest computer for help.
What they find is a plethora of online dating sites that promise romance, true love and fun.
In some cases, legitimate romance blooms -- and the hope of that happening seems to fuel the booming memberships on these sites.
But the number of complaints being made against them suggests that buyers should proceed cautiously, as the sites cannot promise safety from predators. Sites popular with boomers, like e Harmony.com, and Our (formerly called Senior People Meet.com), charge monthly fees that range from to (less if you sign up using a discount coupon or for multiple months).
These sites, along with dozens of other smaller ones, allow you to post a profile of yourself and view the profiles of others.
There is no attempt to verify the information someone posts -- something the sites are generally upfront about.
does not do background checks and tells subscribers as much.